Full Link

http://www.yellowfinbi.com/YFCommunityNews-How-to-get-the-most-out-of-Yellowfin-s-Location-Intelligence-capabilities-with-d-126820

Brief

you can easily overlay your GIS data on a Google Map, defining different regions with the use of polygons. You can then drill down into each polygon to analyze the data at a greater level of granularity – from states, to counties, to suburbs.