According to Daniel Selman, product manager for business rules products at ILOG, simply put, business rules are usually simple and declarative statements, expressed in business terms, about how a business should be run. In this tech talk, given at TheServerSide Java Symposium in March, Selman delves into business rules and the Business Object Model, and the benefits of rule maintenance through a business rules engine. Topics include: - Maintaining business rules - The relationship between rules engines and SOA - Language portability - The goal of JSR-94 - Work to formalize language - Cooperation between the JCP, the OMG and W3C in rules engines Watch Daniel Selman on Business Rules.