Of all the sessions I attended at Amazon's re:Invent conference, none had such clear and succinct advice as Tim Prendergast's talk on selling cloud to your own company.

Prendergast gave a detailed account of how to convince different parts of the business - finance, legal and even IT - that moving to the cloud was the right decision.

I turned his talk into a story that hopefully delivers the same sort of impact. For more on re:Invent, check out TechTarget's conference guide.